Focus Group of 1 - Observations from The Brand Poobah

Home > May, 2011

Grillin’ Lovin’ Season Calls

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Posted by Julie on 27 May 11 - 0 Comments

Yep, it’s time to fire up the grill.  Thinking about this weekend’s menu to compliment the ‘Patio Punch’. Weber is smartly repeating last season’s campaign.  They have effectively linked themselves to being the key to summer fun.  “Have fun with it” Try to watch it and not smile. You smile. You hunger for it. You […]